GPS Blog

Focusing on a single product or service allows you to excel in that area, enhancing your overall quality and customer satisfaction. By hiring or training specialists, you create a superior offering that delights customers, leading to repeat business and referrals. This specialization often results in faster growth, lower marketing costs, better profit margins, and ultimately… Read more »

If you’re aiming to attract investors or potential buyers, be prepared for them to thoroughly examine your sales and marketing processes. For companies that sell to other businesses, investors will scrutinize where your leads come from and the cost associated with generating them. They will be interested in the technology you use to support your… Read more »

Deciding when to sell your business can be challenging. One effective approach is to consider selling when someone else is prepared to invest more in your company than you are. When you first start your business, you’re likely the biggest believer in its success. You work long hours and invest a significant portion of your… Read more »